Institute of Technology, Resource and Energy-efficient Engineering (TREE)

Technology Transfer and Acceptance - Equipment

In the research field of Technology Transfer and Acceptance, the acceptance of new technologies is investigated through the analysis of journalistic quality media, surveys of focus groups as well as individual interviews and group discussions.

The laboratory is currently still under construction. The following equipment is already available:

Meeting room for up to 8 participants
various whiteboards and flipcharts
several workstations with double-screen equipment
Software packages MAXQDA, MSOffice

Furthermore, the following additional equipment for the laboratory is planned:

SPSS license for the evaluation of complex statistics
Equipment for e.g. observations in the context of group discussions with special recording systems or surveys using tablets
Equipment for studies on the usability research of media
Equipment for investigations of the reception of digital media content such as camera systems and eye tracking software

On the basis of the analyses, indications about the acceptance of new technologies in society can be extracted and, if necessary, new communication strategies for confidence-building measures can be derived.