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Department of Management Sciences

Isabella Kern Personenporträt Mitarbeiterin IZNE

Isabella Kern

Managing Director of the MBA CSR & NGO Management program/Website Admin & Online Marketing

Unit

Department of Management Sciences, International Centre for Sustainable Development (IZNE)

Location

Sankt Augustin

Room

E 110

Address

Grantham-Allee 20

53757, Sankt Augustin

Contact hours

Consultation appointment bookable via Calendly (see link below under "Further links"): Online Appointments: Wednesdays, 1-2 pm (CE(S)T)

Profile

Tasks:
  • Coordination of the international MBA program CSR & NGO Management (www.mba-csr-ngo.com)
    • Coordination and handling of all administrative areas of the course of studies
    • Coordination and organization of all courses and examinations
    • Accompaniment, support and advising of students during the entire course of study
    • Contact point for all academic concerns of teaching staff and within the framework of seminar and examination planning 
    • Public relations & marketing for the study program
    • Evaluation of courses and measures
    • Member of the admission committee within the application and admission process
    • Coordination, organization, and further development of cultural, social, and career-oriented offerings
    • Contact person for cooperation partners
    • Organization of committee meetings in the study program
    • Contract management and controlling in the study program
    • Lecturer for "Academic Writing Basics" and "Academic Writing Workshop: Paraphrasing & Citation techniques" in the MBA program
    • Alumni lecturer in the MBA program
    • Digitization in teaching in the study program
  • Supervision of term papers & theses in the department on the subject of medical and health tourism and marketing
  • Contact person for online marketing in the Department of Management Sciences
  • Contact person for online marketing in the Department of Management Sciences
  • Website Administrator and Online Marketing in the Department of Management Sciences
  • Admin of the LEA course "Current Information from the Department of Business Studies in Sankt Augustin" (password-protected area: LEA Course Current Info FB01 Sankt Augustin)
Boards/Commission:
  • Member of the MBA Admissions Committee
  • Member of the university's alumni relations team 
  • Member of the marketing and social media team of the university
  • Member of the Presidential Commission for Internationality and Diversity
  • Member of the DAAD Selection Committee "Alumni Programs
Interests:
  • Marketing & Communication:
    Online Marketing, Science Communication,Social Media and Network Marketing
  • International Students:
    Incomings, International Study Experiences, Support Services for International Students
  • Medical tourism

Projects

2011-2015 Project management „Health Destination Rheinland: Medizintourismus entlang der Rheinschiene Köln-Bonn-Düsseldorf“ (in cooperation with GesundheitsRegion KölnBonn e.V.)

Publications

2022: Isabela Kern: "Die Rolle der Gesundheits-Check-ups im Medizintourismus" in "Praxisbuch Medizintourismus - Grundlagen, Potenziale, Umsetzung" (Hsrg.: M. Asefi), MWV Medizinische Wissenschaftliche Verlagsgesellschaft, Berlin. 

2018: Isabella Kern & Jens Juszczak (†): "Ethik im Medizintourismus" in "Nachhaltiges Wirtschaften im digitalen Zeitalter" (Hrsg.: A. Gadatsch, H. Ihne, J. Monhemius, D. Schreiber), Wiesbaden, Springer Verlag. 

2011: Isabella Beyer, Empirische Diplomarbeit: "Check-Up Kliniken in Deutschland - Eine bundesweite Mystery Mailing Analyse des Marktes für Medical Check-Ups“, Sankt Augustin, Forschungsbereich Medizintourismus, Fachbereich Wirtschaftswissenschaften, Hochschule Bonn-Rhein-Sieg.

2010: Isabella Beyer Seminararbeit an der Hochschule Bonn-Rhein-Sieg / Fachbereich Wirtschaftswissenschaften: "Check-Up Kliniken in NRW - Ein Kosten und Leistungsvergleich (inkl. Mystery Studie "Ausländische Patienten")", Bonn, Grin Verlag.