Menschen und Technik: Reproduzieren Technik-Visualisierungen in den Medien stereotype Vorstellungen von Frauen und Männern?

In our society, technology is still rather associated with masculinity. There have hardly been any studies on the relationship between visual technology communication and gender in Germany so far. In the first phase of her research, doctoral student Juliane Orth is therefore planning an inventory analysis (image content analysis) of current media images that depict people (in action) with technology. In addition to daily newspapers such as the FAZ, trade journals such as the Technology Review will also be examined. In a second step, the impact of existing and alternative media images will be evaluated by interviews.